HYS Enterprise is looking for a Middle Content Marketing Specialist to join our team.
Requirements:
— 3+ years of experience as a content writer, preferably in B2B and SaaS;
— Proficiency with analytics tools, SEO, and AI optimization;
— Experience writing digital content including long-form guides, how-tos, software/tool roundups, comparison posts, trend reports, and other thought leadership content;
— Extensive knowledge of niche topics including Automation/AI, Project Management, and Business Management;
— Close attention to detail and a heavy focus on creating quality content;
— Strong storytelling and editing skills with a diverse content portfolio;
— Ability to simplify complex topics for technical and non-technical audiences;
— Strong interpersonal skills, with the ability to form productive working relationships in a remote environment;
— Strong task management skills.
Responsibilities:
— Perform comprehensive research to produce authoritative content that addresses the target audience’s needs and search intent;
— Write comprehensive articles on a variety of topics including AI, Project Management, Automotive, Manufacturing, Engineering, Aviation, Telecom, Business Management;
— Demonstrate the ability to adapt the tone and complexity of a piece to speak to the correct audience, as well as align with relevant style guides;
— Hit SEO traffic goals month over month by creating content that ranks and generates organic links. Conduct keyword research to identify content opportunities.
