— At least 2 years of demonstrated work experience as a Content Marketer;
— Experience in creating various types of content such as ebooks, whitepapers, infographics, guides, blogs, etc.;
— Having an editorial mindset and the ability to align content with our target audience’s needs;
— Excellent communication skills;
— Exceptional writing and verbal skills in English;
— Excellent understanding of inbound marketing and how to implement it through content marketing (Hubspot Inbound Marketing certification is desired);
— Bachelor’s degree in Marketing, Linguistics, Journalism or another relevant domain is preferred;
— Familiarity with WordPress or other Content Management Software is an advantage.
— Plan and execute content marketing strategies that help the company achieve its business goals;
— Ensure that website copy is aligned with the marketing strategy and that the key value proposition, positioning, and competitive advantages of HYS Enterprise are clearly communicated across the website;
— Create various content pieces including blog posts, social media posts, email copies, lead magnets and presentations on a regular basis;
— Generate ideas for landing pages, their structure, and create copies for them;
— Develop and manage a blogging strategy;
— Work with designers, product marketing, and sales to create high quality materials for our prospects and clients;
— Proofread, edit, and improve existing content where necessary.
We’re proud of our team and are always on the lookout for people who share our vision and values so we can deliver amazing results together.